Every project below started the same way - a professional who knew their stuff but needed the world to see it.
Built in days, minimal input from them.
with real briefs and real results
built for real clients
No two clients have the same story.
No two websites should either.
- A website that created emotion within the reader/viewer through strong imagery.
- A sense of relief from Jeni as the website accurately portrayed that which she had in mind, without being able to explain that
- A first draft of the website for review, with 5 minor tweaks requested.
- Full website completed in a week
- All website copy and content (excl. programme outlines) researched and written.
- Website copy that is clear and speaks to her target market.
- Training for herself and continued technical support
- Focus on portraying emotions, freedom, happiness, limitless possibilities through the use of applicable imagery.
- Provide information that resonates with her target audience.
Strategy
- To create a website that captured the transformation Jeni's programmes facilitated in people's lives.
- To capture the feeling of freedom that is a result of Jeni's programmes.
- Ensuring the website was easy to manage and update after handover.
- Ensuring the website seamlessly integrated with the course hosting platform.
Challenges
Jenny requested a new website to complement the direction her business was going.
She received a full multi-page website, seamlessly integrated into her lead-capture and course platform. I was also happy to assist her with setting-up her triggered mailing campaigns in her new course platform.
about the project
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Outcomes
Information Received for the Project:
- Logo
- 4 page brand guideline
- New Programme Information
- Completed website questionnaire
data, and technology blends and their approach is to combine strategic thinking with cutting-edge execution, delivering not only campaigns but entire ecosystems that fuel growth.
Paul Jordaan, Founder of AfriDigitalX is situated in Cape Town, South Africa and specialises in everything Marketing and Digital Services.
AfriDitalX, a Digital growth Agency, believes digital marketing should do more than just grab attention - it should drive measurable growth, unlock new opportunities, and position brands for long-term success.
They are a digital innovation agency where creativity,
- A website that showcases the results they have achieved for their clients.
- A website that "moves", which support their focus of conitnuous growth.
- A first draft of the website for review, with only minor tweaks requested.
- Full website completed in a week
- All website copy and content (excl. client results) researched and written.
- Website copy that is clear and speaks to the target market.
- Focus on the reaching of targets as well as growth.
- Provide statistics and use cases in a more compelling way by using animated graphs.
Strategy
- To accurately portray the focus on marketing metrics.
- To convey the importance of reaching targets set by themselves and their clients.
- Create a sense of movement throughout the site to create the impression of continuous growth.
- Ensuring the website accurately portrays the new brand identity.
- Allow for their social media profiles to seamlessly plug-in to the website
Challenges
Paul requested a new website to accurately reflect the new direction the company was embarking on. The focus was to showcase the results they have generated and continue to generate for their customers. Emphasis was placed on performance metrics and the focus they have on delivering on these metrics, needed to be conveyed by the website.
To visually showcase this focus, graphs and movement by way of video was used to create the focus.
about the project
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Outcomes
Launched Performance was founded by Jennifer Hawkins, a corporate professional who has gone the consulting/solopreneur route.
She is based in Pacific Northwest, in Spokane, USA and offers coaching for recent graduates preparing to enter the workforce as
well as to enter the workforce as well as new and mid-level leaders navigating the pressure to perform without the necessary knowledge and tools.successfully running her business, Eliminate Impossible for the past couple of years.
However she felt that her focus and offers needed to change and totally rebranded her business.
about the project
- A strong, recognizable brand identity.
- A cohesive brand feel, incl. a revised logo.
- A brand guide for future use.
- A first draft of the website for review, where only about 18 small edits, as well as adding a new service were required.
- Full website completed in a week
- Website copy that is clear, easy to understand and calls for action to be taken.
- A lead magnet to complement her services.
- Training for herself and her graphic designer.
- Technical and marketing advice.
Outcomes
- Developed a cohesive brand identity that aligned with Jennifer's purpose, but also made a statement.
- Ensure the final product is professional, easy to navigate and lead clients to take action.
Strategy
- Creating a brand that truly reflected her personality, professionalism and approachability.
- Ensuring the website was easy to manage and update after handover.
- Ensuring her rebrand ticked all of her requirements and was seen as a logical step in her company's growth, without losing its connection with what she has built to date.
Challenges
Jennifer came in needing a website.
What she got was a complete rebrand, a lead capture system, a website her clients trusted from day one, and training for her and her designer.
Delivered in a week. That’s the brief, and that’s what we delivered.
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With extensive experience in IT Strategy, Governance and Compliance, Digital Transformation, Cyber Risk Mitigation, and more, he focuses on managing and implementing complex technology challenges for business.
m-konsult. was founded at the start of 2025 by Marius Burger, a seasoned CIO, CTO and Independent ICT expert with over 25 years of experience in the Information and Telecommunications Industry.
- An easy to navigate website that clearly communicated his expertise.
- SEO for his website.
- A LinkedIn strategy for launching and promoting his business.
Outcomes
Strategy
- Developed a cohesive brand identity that aligned with Marius's personality and skills.
- Pull all the different online elements together
- Ensure the the website portrayed his professionalism and expertise.
- Translating Marius' requirements, intent and personality into a effective website that resonates with his ideal client, but also portray his personality.
- Portraying his personality as well as expertise as we were "selling him" at the end of the day.
Challenges
More about the project
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Marius is a focused professional that provides the highest level of service and quality and expects the same of those he works with.
Working with Marius allowed me the opportunity to extend my platform experience, as he requested that we use Hostinger as a platform.
When starting out, Marius had the domain name registered, the platform selected as well as his company name and logo. From there, we needed to determine his brand, his brand message and go-to-market strategy.
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Darknet Defence Systems is a South African based cyber security company that has partnered with Arctic Wolf to provide cyber security to the African market.
Darknet Defence Systems focuses on small to medium sized business and was created in 2025 with the sole purpose of offering
affordable solutions to those companies that can't afford a full in-house security team.
- An easy to navigate website
- A tailored-down website with only the needed information as the target market is not IT- and technically orientated.
- Clearly conveying the importance of security for your small to medium sized business.
- A brand identity and logo
Outcomes
- To develop a very simplistic website that speaks directly to their target audience, without fancy wording or jargon.
- Build on the credibility and reputation of Arctic Wolf.
Strategy
- Not having a clear idea of what information to include in their website.
- No specific idea of their brand identify.
- Difference in the views of the founders in the layout of the website.
Challenges
Project Synopsis
Darknet Defence Systems was co-founded by Keith Williams and Marius Burger, who has been in the IT and Telecoms Industry since 1996.
After completing m-konsul's website, I was requested to also design Darknet Defense System's website. Working specifically with Keith on this project was very informative and easy to navigate. I was given full reigns to design and order the information which allowed for the website to be designed and completed within a week.
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As a professional that have worked in the medical industry for over 25 years, Hospital Advisor offers private hospitals, personal and professional guidance to plan, develop and commission hospitals to help you bring their vision to life and achieve their business goals.
A specialised Hospital Advisor devoted to helping leaders during high-stakes moments of change, challenge and opportunity.
about the project
Outcomes
Strategy
Challenges
George Schutte is a very accomplished professional with hands-on experience managing, developing and commissioning hospitals. As George did not have a clear idea of what he needed, I was given full reign to direct the design process.
With George's input an easy-to-navigate website was created that clearly shows his experience and wealth of knowledge.
I also provided guidance on which platform to use and assisted in setting up his domain name and hosting.
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- Not having a clear idea of what information to include in his website.
- A pre-developed logo, around which the brand had to be developed.
- Limited technical knowledge on the part of the client
- Developed a cohesive brand identity that aligned with George's personality and skills.
- Ensure the the website portrayed his professionalism and expertise and multiple projects completed.
- Develop all online elements to complement the brand identity.
- An easy to navigate website
- A clear brand identity
- An easy to navigate website that clearly communicated his expertise.
- Registration of the domain name
- Set-up of hosting
- Development of various digital elements needed for his business
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You don’t need everything figured out before reaching out.
“Most clients come in unsure what they need. That’s expected.”
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